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Event Details

New Media Opportunities
Brazil is HOT

Date: Wednesday March 31, 2010
Location: Ontario Investment and Trade Centre
35th Floor, 250 Yonge Street
Toronto, ON M5B 2L7
Time: 8:00am to 11:00am
Tickets:
Member of BCCC, CASO or IO: CAD$35.00
Non-member: CAD$55.00
Brazil is poised to be showcased globally as the country hosts the 2014 Soccer World Cup and the 2016 Olympic Games. Brazil is the largest entertainment and media market in Latin America. The Brazilian government sees technology as a tool to raise the level of education in the country. The Brazilian economy is stable with investment in new media increasing and penetration of internet growing.
Canada and Brazil are working closely together in many areas including co-productions in film and television.
Join us on March 31st to learn valuable tips for Canadian companies to expand in Brazil. Experts will join us via video conference from Sao Paulo, Brazil and Toronto to offer insights into games, mobile and animation.
AGENDA
8:00 – 8:30 Breakfast and Network
8:30 – Welcome and Introductions – New Media Opportunities Brazil
8:45 – 10:00 Presentations from São Paulo (via videoconference):
Games – Bertrand Chaverot, Ubisoft
Mobile - Paulo Hartmann, Mobilefest
Animation - Tiago Mello, Mixer
10:00 – 10:30 – Q&A
10:30 - 11:00 Presentations in Toronto
Kunal Gupta, Polar Mobile CEO - Blackberry Alliance Program
David Patterson, RIM Sr. Alliance Solutions Manager
NEW MEDIA IN BRAZIL – Speakers from Brazil
Introduction to the Brazilian Market – Fernanda Whitaker, Canadian Consulate
Segment: Games – Bertrand Chaverot, Ubisoft
Segment: Mobile - Paulo Hartmann, Mobilefest
Segment: Animation – Tiago Mello, Mixer
GUEST SPEAKERS :
Paulo Hartmann
Paulo Hartmann is a multimedia artist, musician and independent researcher. For the last 10 years he’s been engaged as a multimedia designer and art director developing internet, e-learning, instructional design, sound designing, cross-media projects, for very strong clients in Brazil. Paulo is the creator and director of Mobilefest (International Festival of Mobile Creativity).
Tiago Mello
Tiago Mello is an Executive Director of infant-juvenile content at Mixer. His strong connection to Canada is the animated TV Series Doggy Day School, a coproduction between studio Mixer and Cité-Amerique, in Montreal. Doggy Day Schooll is set to premiere on Nickelodeon on Oct. 12, and will start airing in 2010 on TV Cultura (Public Broadcasting) in Brazil.
Kunal Gupta
Kunal Gupta is CEO of Polar Mobile and RIM's Partner in the BlackBerry Alliance Program. Kunal will discuss opportunities in the mobile industry for media developers and how to create a new revenue stream while reaching new audiences. Polar Mobile is a global leader in enabling content for world-class brands on smartphones. With clients like TIME, BusinessWeek, CBS Interactive and Sports Illustrated, Polar has a proven track-record in delivery of compelling and engaging user experiences on mobile.
David Patterson
David Patterson is the Senior Alliance Solutions Manager with RIM. David leads Global Alliances Services Development at Research in Motion where he is responsible for content development and distribution through RIM's channel partners. Previously, David oversaw the relationship with Operations including AT&T Mobility and Rogers Wireless Communications for mobile application strategy. David will discuss mobile applications in today's telecommunication sector with a focus on developing strategic alliances, engagement of wireless operators, and effective content distribution models.
Bertrand Chaverot
Bertrand Chaverot has operated Ubisoft’s Brazilian sales subsidiary from 1999 through 2003. Later he served at the company's headquarters in Paris as managing director of the company's external development department for Europe, the Middle East and Asia. After that, he headed the then newly-established Ubisoft São Paulo production studio in Brazil when it was opened in July 2008.
Organized by:

When & Where
Ontario Investment and Trade Center
35th floor, 250 Yonge Street
Toronto,
Ontario M5B2L7
Canada
Wednesday, March 31, 2010 from 8:00 AM to 11:00 AM (ET)
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Hosted By
Brazil-Canada Chamber of Commerce
Established in 1973, the Brazil-Canada Chamber of Commerce (BCCC) is a business association whose primary objective is to foster stronger commercial relations between Canada and Brazil. The BCCC is headquartered in Toronto and plays a vital role linking players from private sector and government who work together to strengthen bilateral trade and investment opportunities between Canada and Brazil. As a forum that involves senior business and diplomatic corps with interest in Brazil and Canada, the BCCC facilitates dialogue between business and government to identify key aspects to expand trade relationships between the two countries.